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If you're reading this, chances are you've heard of two-factor authentication. Maybe it's something that you're considering using and want to know more about it. Maybe you already use 2FA but want a refresher on why it's important. Or maybe you're just not sure what "two factor" even means! Well, we're here to tell you why 2FA is such an important security measure for online services and apps—and then give some examples of how popular apps like Google and Facebook use it (spoiler alert: they do).

It's free.

2FA is free. There are no costs to you, your business, or your customers.

The only cost is that you have to take time out of your schedule to do it.

It protects you better.

2FA is a powerful tool that can help you protect yourself against phishing, man-in-the-middle, and password-reuse attacks.

Phishing attacks are when hackers try to trick you into giving them your username or password by impersonating a trusted site or service. They'll send emails that look like they're from your bank, which has one of the most common forms of 2FA enabled on it. If you click on the link in the email, you'll be directed to what looks like your bank's website but isn't your bank's site — instead, it's just a fake one set up by the hackers! Once there, all they need is for their victim (you) to enter their username and password so they can steal them away from you.

You probably already use two-factor authentication.

You probably already use two-factor authentication.

You may have noticed that when you sign up for a new email account, it asks you to enter your phone number. Then, when you try to log in from an unfamiliar device, you receive a text message with a PIN code that's required for access. This is an example of two-factor authentication—if someone were to steal your password and log in as you, they wouldn't be able to get into the account unless they also knew the code sent via text message (or other means).

It's not just emails that use this type of security either; most banks require it as well as social media accounts like Facebook and Twitter.

2FA is an easy and popular way to protect yourself when you're online.

  • 2FA is easy to set up.

  • 2FA is easy to use.

  • 2FA is easy to remember, which means you won't have to carry around a piece of paper with your passwords written on them anymore!

  • 2FA is accessible from anywhere and any device, so you can access your accounts on the go without having to worry about losing access because you left your phone behind or forgot your laptop at home again.

  • And finally, once enabled, if someone tries logging into your account without providing an additional authentication factor (like a code sent via SMS or generated by an app), then they will be denied access until they provide the correct authentication factor in addition to their password or PIN code—making it even harder for anyone who finds out what this additional security measure requires before being able to get into an account than it was before enabling two-step verification!

Conclusion

2FA is one of the most popular forms of security. It's incredibly easy to use, and it's free. There are many reasons why you should use 2FA, but we think these three stand out as being the most important. The bottom line is that you should use two-factor authentication whenever possible because it will help protect your data from hackers and other malicious actors online!